Address
Diamond Crystal Pvt. Ltd.
Sri Ganesh Chambers,
Navlakha Square AB Road,
Indore, Madhya Pradesh, 452001

Decorati's History and Legacy

The company was established by Shri Manohar Lal Gupta in the historical city of Indore, situated in the heart of India, Madhya Pradesh. Over two decades, we have strived to open new avenues of imagination for glass.

Partnering with the BCCI to create handcrafted glass trophies and crafting souvenirs for classical dance legend Birju Maharaj and actor Hema Malini have been significant milestones of our journey.

Our in-depth understanding of glass as a material has also led to the creation of grand structures, including a 14 feet high and 20 feet broad mandap made entirely of glass.

We have earned the reputation of a trusted gifting partner for major companies, particularly in the field of pharmaceuticals. Today, we are proud to offer a first-of-a-kind, full-stack service of designing and manufacturing Handcrafted Lifestyle Glass for reputed brands.

Our Vision

To grow into a world-class Handcrafted Lifestyle Glass brand rooted in the Indian values of exemplary artisanship. We draw inspiration from the past but keep our focus on the future. Our company’s legacy and our country’s heritage of handcrafting have given us the discerning ability to appreciate the contemporary aesthetics of glass and create a new future for the material.

Decorati's Vision
Decorati's Mission

Our Mission

To develop a state-of-the-art glassmaking facility equipped with cutting-edge tools and advanced technology with a soul of handcrafting at its core. We hope to attract top-tier talent to create a thriving organization that strives to achieve our dream of opening endless possibilities for glass in India.

Our Philosophy

Sands of Time

Sand is a keeper of time. It shows the passage of a short period as it travels through an hourglass. Fascinatingly, sand also carries longer periods of time within its grains, as it has been a part of the planet’s evolution for thousands of years.

We, at Decorati, find sand enthralling because of its ability to turn itself into a material like glass. As we reflect on our brand’s journey so far and the path ahead, we seek inspiration from sand for its ability to adapt and transform, even under high-stress. As an organisation, we aspire to imbibe sand’s quality of letting itself flow with winds and waves of positive change. Just as sand reshapes the beaches and deserts with its constant movement, we hope to change the landscape of glass design in India with an open-minded and flexible approach.

The colours and textures of sand come from different rocks and minerals that create it over thousands of years. These particles are carried from the mountains to the beaches by rivers. As the oceans recede these beaches turn into deserts. This is a slow and natural process that breathes life into different ecosystems of the planet.

Patiently, we aim to channel the same energy into the glass manufacturing ecosystem in the country by bringing together everyone who loves glass as a material.

In a fast-paced era when disposability has become a way of life, we want to build a sustainable culture of appreciation for handcrafted products that can be passed on as family treasure.

Sand, for us, is a symbol for the collective heritage of natural resources that Mother Earth passes on one generation of living beings to the next. We want our products to have the same qualities.

Why Choose Decorati?

India has been recognized for its culture of sophisticated handcrafting since ancient times. In the modern world, the nation has retained its position of being a manufacturing hub but the quality of our production has steadily declined. Though glass manufacturing is a relatively new sector for the country, we are constantly working to restore the lost glory of our nation’s production abilities by setting high professional standards at every level. Our uncompromising commitment to quality and ethical production makes us the only glass manufacturer in India who ensures world-class business experience to our partners.

Our Forte

In India, the awareness about handcrafted glass and its potential as a material is limited. We aim to change this by making glass as popular as materials like silver and brass by offering end-to-end packages to our partners.

Collaborations

Decorati aims to collaborate with various creative agencies and individuals in the fields of architecture and design to widen the scope of glass design. We wish to open the world of Handcrafted Lifestyle Glass to creative explorations.

Quality Standards

We hope to elevate the status of glass through education, innovation, and exceptional artisanship. Ensuring that the utmost refinement is achieved even in the minutest details and finishes is inherent in our values.

Our Team

Ayush Gupta Decorati

Ayush Gupta

Business Development Head

Ayush joined the business ten years ago and identified the gaps in the glass sector in India. He is on a mission to create a world-class glass-making ecosystem in India by filling those gaps with a commitment to ethical manufacturing and delivering high-quality products.

Alpana Gupta

Production Executive

Alpana’s creative flair has helped Decorati envision and create newer forms to the glass that always win hearts. Her imagination helps us discover new perspectives in glass making.

Somit Basak Decorati

Somit Basak

Marketing Head

With his expertise and immense experience in the field of marketing, Somit brings practical insights and has played a crucial role in developing all go-to-market strategies for Decorati.

Shreeya Gupta Decorati

Shreeya Gupta

Marketing

Shreeya supports the entire marketing ecosystem, ensuring the smooth flow of all the related activities.

K.Bala Sundaram

Marketing & Sales

K. Bala’s experience with customer interface helps the organisation in building as well as maintaining the long-term associations with our partners and collaborators.

Isha Priya Singh Decorati

Isha Priya Singh

Creative Consultant

Isha works on the creative aspects of branding. She ensures that the product presentation, the digital content, the social media presence and the overall representation of the brand remain aligned with its values.

Our Facility

Centrally Located Production

Located in Indore, Madhya Pradesh's commercial center, Decorati's factory enjoys logistical advantages for swift and cost-effective deliveries. Situated roughly 14 km from Indore on Nemawar Road (Gram Kapaliya Khedi), the facility boasts easy access.

Quality & Convenience

Every Decorati piece undergoes a standardized process, ensuring consistent quality. In-house packaging guarantees maximum protection for our delicate products. This unique approach makes us the only company offering a complete solution, from concept to secure packaging, all under one roof.

Heritage & Innovation

Our highly skilled, multi-generational artisans receive continuous training to keep their handcrafting techniques relevant. Annual workshops facilitate interaction with international artisans, enriching their perspectives. We encourage experimentation and innovation, allowing artisans to leverage experience and creativity. Additionally, we remain committed to preserving traditional techniques like mouth-blown glassmaking.

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